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Search engines are awash with listings for websites featuring text reviews for everything from local plumbers to surgeons. But when televised news broadcasts began exposing a large percentage of text reviews as counterfeit, consumers began to question whether they could trust text reviews at all!
There are literally thousands of online “reputation management” companies for hire that post counterfeit positive reviews and claim to either “push down” or “remove bad reviews” altogether!
Here are just a few recent national news stories which highlight the proliferation of fake reviews on popular websites.
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